It is easy to hear people talk about things you can do to
make your business work better (and it even happens in this space). It is easy
then to agree in your mind that following those steps would help you grow and
succeed. It is much more difficult, however, to put these things into action.
This can be more easily accomplished with one thing – planning.
One of the biggest problems when it comes to putting those
things into action is procrastination. You think that the ideas sound great,
you honestly intend to put them into action, but it gets pushed back in the
mind to happening after another initiative is implemented or it gets a ‘next
year’ appended onto it. When something lives in a mythical time period,
actually making it happen is likely to also remain a myth.
So instead, what exactly are you planning?
It is fine if you read a great bit of business advice but
are not in a spot to put it into action. That can certainly be a legitimate
situation. Are you putting other things into action, though? There can be first
steps, but they are only first steps if you actually take them. Forward
momentum is critical, but also impossible to accomplish if no steps are being
taken in that direction.
So then, do these plans exist somewhere other than in your
mind?
It is necessary to have some concept about where you want go
in our business, but if it only exists in your mind, then you don’t really have
anything to be accountable to. Simply writing it down gives you a visual
reminder, though, it forces you to think about the step and adds that extra
layer of accountability.
But then, do you have a time period for when it is going to
be accomplished?
If you don’t want things to remain ethereal, put a deadline
on them. Even if you aren’t accountable to anyone else or anything other than
your own written plan, putting dates on that plan will make it more concrete.
And if you really want to make it more concrete, make that
deadline earlier than you think possible. If you only do things when they feel
comfortable, you will not be accomplishing as much as you could. Comfort is
nice, but big steps are more often taken when you are uncomfortable. Would you
rather be comfortable now or be even more comfortable down the road because you
pushed yourself a bit, tried new things, and found more success because of it?
So push a little bit, make those plans, and don’t be afraid
to try new things. The more malleable you are, the more chances you are willing
to take and the more adversity you will be able to handle. It is easy to have
good thoughts about where you want to go, but you can get there faster than you
believe.
Be mindful, be bold. Then even when some parts fail (and
yes, they will), you will know that you tried and that is easier to take than
wondering what could have been. And it won’t be as painful as it could be, for
you will continue following the successful steps.